|
|
Canadian Tire
Canoe.ca is the major carrier of Canadian Tire on-line advertising. Most of their internet advertising is pretty generic: product shots and announcements of upcoming sale items.
Our creative director wanted to mix it up a bit, so she asked me to do some storyboards of animated interstitials which took a different approach.
We got as far as having the banners approved when the client pulled the plug due to budgetary concerns. So we ran a generic campaign with product shots and announcements of upcoming sale items.
I did all of the illustration and the banners were going to be done in Flash. | | | |
|